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ROAS Sensor
BetaEarly access opening — limited spots

Every ad dollar. One true ROAS.

ROASSensor connects every ad network and every revenue source, then shows the real Return on Ad Spend behind each channel, campaign, and creative — so you stop guessing and start scaling what works.

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Blended ROAS

3.42x

+0.61x
JanAprAugDec

Wasted spend caught

$12,480

3 campaigns below break-even

AI recommendation

Shift $4k from TikTok-Q4 to Meta-Retarget for an est. +0.4x lift.

Apply suggestion

Meta

4.10x

Google

3.05x

TikTok

1.42x

Apple SA

2.88x

Trusted by teams who live and die by ROAS

Meta AdsGoogle AdsTikTok AdsApple Search AdsSnapchatStripeMeta AdsGoogle AdsTikTok AdsApple Search AdsSnapchatStripe

34%

Up to this much wasted ad spend surfaced in the first 30 days

5+

Ad networks unified into one trustworthy ROAS number

100%

Spend reconciled against your actual revenue

1

Source of truth your whole team finally agrees on

How ROASSensor works

True ROAS in three steps

Setup takes minutes — no engineering lift required.

01

Connect

Link your ad networks and revenue source. Setup takes minutes, no engineering lift.

02

Reconcile

ROASSensor matches spend to revenue automatically and builds your true ROAS picture across every channel.

03

Act

Spot waste, follow the recommendations, and reallocate budget toward what actually returns.

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What ROASSensor does

Four ways to find the truth in your ad spend

Pull every network and revenue stream into one number you can trust — then act on it before the month closes.

Unified ROAS tracking

Pull every ad network and revenue stream into one number you can trust — blended and channel-level, in real time.

Campaign-level truth

See which campaigns, ad sets, and creatives actually produce paying users — not just installs that never convert.

Wasted-spend detection

Automatically flag every campaign burning budget below break-even, before the month closes.

AI budget guidance

Get clear recommendations on where to shift spend next to lift overall return.

Why ROASSensor

Stop reporting ROAS. Start improving it.

Dashboards tell you what happened. ROASSensor tells you what to do about it.

Connected

Plug in Meta, Google, TikTok, Apple Search Ads, and your revenue source in minutes. No SDK rebuilds, no data-engineering project. ROASSensor reconciles spend and revenue automatically.

See all integrations

Clear

One source of truth for ROAS across every channel, campaign, and creative — refreshed in real time, broken down to the level you actually optimize at.

Explore the dashboard

Actionable

ROASSensor doesn't stop at the chart. It flags waste, ranks opportunities, and recommends where the next dollar should go.

See AI insights
The ROAS problem

Every dashboard tells you a different story

Without ROASSensor

  • Conflicting numbers everywhere

    Each ad network reports only on itself and over-claims credit, leaving you with a stack of numbers that never agree.

  • Vanity installs hide the waste

    Install-based ROAS looks healthy while campaigns quietly burn budget on users who never convert to paying.

  • You find out too late

    By the time the monthly spreadsheet reconciliation is done, the budget is already gone and the month is closed.

With ROASSensor

Recommended

  • One reconciled, blended ROAS

    ROASSensor reconciles every network against your actual revenue, so blended and channel-level ROAS finally agree.

  • Paying-user ROAS, not vanity ROAS

    Map spend to revenue down to the creative and see which ads drive real paying users — and which just inflate counts.

  • Real-time alerts before money is lost

    Continuous break-even monitoring flags leaks the moment a campaign tips into the red — not weeks later.

A closer look

Built for the level you actually optimize at

Unified ROAS tracking

One number, every channel.

ROASSensor merges ad spend from every network with revenue from your store and subscription data, so blended ROAS and channel ROAS finally agree.

  • Works across Meta, Google, TikTok, Apple Search Ads, and more
  • Blended and channel-level ROAS in real time
  • Currency-normalized for global campaigns

Blended ROAS · all channels

3.42x

  • Meta5.20x
  • Google3.80x
  • TikTok2.80x
  • Apple SA2.20x
Campaign-level attribution

Down to the creative.

Know which campaigns, ad sets, and individual creatives drive paying users — and which just inflate install counts.

  • Spend-to-revenue mapping at campaign, ad set, and creative level
  • Paying-user ROAS, not vanity install ROAS
  • Cohort views to see ROAS mature over time

Creative-level attribution

  • Summer-UGC-v35.1x
  • Retarget-Cart3.8x
  • Broad-Lookalike2.2x
  • Promo-Static-010.9x
Wasted-spend detection

Catch the leaks early.

ROASSensor continuously watches every campaign against its break-even ROAS and alerts you the moment one tips into the red.

  • Automatic break-even thresholds per campaign
  • Real-time alerts before budget is gone
  • Ranked list of the biggest spend leaks first

Spend leaks · below break-even

Live
  • TikTok · Promo-Q4$4,210
  • Meta · Broad-03$2,860
  • Google · DSA-Catch$1,540
AI budget guidance

Where the next dollar goes.

Turn ROAS data into decisions. ROASSensor models your channels and recommends reallocations that lift total return.

  • Reallocation suggestions ranked by expected ROAS impact
  • Scenario view: model a budget shift before you make it
  • Plain-language reasoning behind every recommendation

Recommended reallocation

Move $4,000 from TikTok-Promo-Q4 to Meta-Retarget.

Est. +0.4x blended Apply

Reasoning: TikTok-Promo-Q4 has sat below break-even for 9 days while Meta-Retarget is scaling efficiently at 4.1x.

Connect your stack

Works with the tools you already run ads on

New integrations added continuously. Need one that isn't listed? Tell us.

Ad networks

Meta Ads
Google Ads
TikTok Ads
Apple Search Ads
Snapchat Ads
More added continuously

Revenue & data

App Store Connect
Google Play
RevenueCat
Stripe
Custom revenue API
More added continuously
The business case

Lift ROAS without spending a dollar more

ROASSensor turns scattered reporting into reallocated budget and recovered spend — measurable outcomes your finance team will notice.

Recover wasted spend

Surface and stop below-break-even campaigns early — up to 34% of wasted ad spend caught in the first 30 days.

Scale what works

Move budget toward the channels, campaigns, and creatives that actually drive paying users.

Kill Monday reconciliation

Replace weekly spreadsheet reconciliation with one ROAS number your whole team already agrees on.

Decide with confidence

Plain-language reasoning behind every recommendation means you act on signal, not gut feel.

Who it's for

Built for app-first teams that live and die by ROAS

If your growth depends on ad spend, ROASSensor gives every role one number to act on.

Game studios

Mobile game studios

Pain

Five UA networks, several monetization sources, and no unified view of real return.

How ROASSensor helps

One dashboard reconciles spend and revenue into true blended ROAS — per campaign and creative.

Subscriptions

Subscription app publishers

Pain

Install ROAS looks healthy while trials churn before they ever pay.

How ROASSensor helps

Paying-user ROAS and cohort views show which campaigns actually produce revenue.

Portfolios

Multi-app publishers

Pain

Each app reports differently, so portfolio-level ROAS never adds up.

How ROASSensor helps

Currency-normalized, cross-app ROAS in one workspace with custom attribution models.

Agencies

Performance agencies

Pain

Weekly client reporting means manual spreadsheet reconciliation every Monday.

How ROASSensor helps

Automated, real-time ROAS your whole team and clients agree on — with shared dashboards.

Pricing

Simple pricing. Built for apps of every size.

Pricing in USD. India-first billing supported. Start free, no credit card required.

Starter

Free

For teams testing their true ROAS for the first time.

  • Up to 1 connected app
  • Up to 3 ad-network connections
  • Real-time ROAS dashboard
  • Wasted-spend alerts
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Coming soon

Growth

$XX/mo

For scaling apps that optimize spend weekly.

All Starter features, plus:

  • Unlimited ad-network connections
  • Campaign- and creative-level attribution
  • AI budget recommendations
  • Priority support
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Scale

Custom

For portfolios and agencies managing serious ad budgets.

All Growth features, plus:

  • Multiple apps / workspaces
  • Custom attribution windows and ROAS models
  • Dedicated Slack channel
  • Onboarding + SLA
Talk to us
FAQ

Questions, answered

Everything you need to know before joining the beta.

[email protected]

ROAS is Return on Ad Spend — revenue earned for every dollar spent on ads. Most teams measure it inconsistently across disconnected dashboards. ROASSensor unifies spend and revenue into one trustworthy ROAS, then helps you improve it.

Closed beta · Limited spots

Know your real ROAS.
Then beat it.

Put your ad spend on autopilot. No credit card, no commitment.

  • Early access at launch
  • Launch pricing locked in
  • Cancel anytime

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